Point-of-purchase (POP) displays should grab customers’ attention with vivid colors, bold messaging, and convenient access to products and impulse buys. BD Custom Manufacturing creates the extruded plastic components you need to easily build custom POP displays.

Our focus is on small- to medium-sized customers to help them gain and maintain a competitive edge in their industries. We offer a complete solution for plastic extrusions, including custom designed tooling, small runs, and quick turn-around times. Learn more about the plastic POP components we manufacture, material options, visual and branding elements available, and more.

High-Performance Plastic POP Profile Extrusions

We manufacture many types of extrusions for displays, such as shelf rails, sign holders, and trim, all customized to your specifications. We can use your existing tooling or design and manufacture custom dies for extrusion, and vacuum-sizing capabilities are available for complex profiles. We work with a variety of materials, from crystal-clear polycarbonate to colorful PVC and many others, to highlight your POP displays with sturdy, durable forms that stay resilient in high-traffic zones.

Sign Holders, Shelf Talkers, Rails

We work with each customer to make POP display components and accessories that are functional, attractive, and cost-effective. Some common examples include:

  • Data strips.
  • Edge rails.
  • Price channels.
  • U- and C-rails.
  • Sign holders.
  • Shelf talkers.

All components are precision extruded to snap easily and securely onto gondola channels and fixture grooves for fast installation and sign changes. Customize your designs for long-term and dynamic applications with coextruded grippers and adhesive-ready bases.

Materials for Display Use

The aesthetics of POP display structural components matter just as much as the signage and products themselves. At BD Custom Manufacturing, we work with a variety of high-performance thermoplastics for strong and versatile retail display components. Material options include, but are not limited to:

  • ABS: Rigid and ideal for stable structural components.
  • PETG: Transparent and impact-resistant; commonly used for cold-storage and food-safe signage.
  • Polycarbonate: Tough with excellent optical quality, suitable for very thin designs.
  • Polypropylene: Rigid and suitable for tough structural parts.
  • PVC: Cost-effective and resistant to chemical damage.

We can extrude most materials in thicknesses from 0.015 in. to 0.375 in., in lengths from 0.25 in. to 360 in. or longer, and we have a large selection of standard configurations and plastic profiles (or send us your custom design).

Display Visibility and Color Control

Product visibility is key to connecting with consumers and encouraging product interactions and purchases. Colors draw the eye, and we offer many color choices to align with branding and aesthetics. PVC and polypropylene can be pre-colored during extrusion processes to cut down on post-processing time, and we use Pantone and RAL color standards for all of our components to ensure consistency. Clear parts made from plastics like PETG can protect signage without obscuring details. You can also choose between a matte finish for easy readability and a glossy finish for higher shine. Our team will work with you to ensure every detail is right for your plastic retail POP display.

Benefits for Retail OEMs

Well-designed and constructed plastic POP retail displays benefit retail OEMs by grabbing shoppers’ attention and ultimately, selling more products. Extruded plastic opens the door to more complex and eye-catching displays with integrated signage, shelves, and trim that is durable and functional while still looking sophisticated. BD Custom’s design and extrusion capabilities mean you have virtually endless design options. Choose from multiple different plastics, colors, and finishes to match specific branding details while staying on budget.

We maintain continuous extrusion lines, which makes it easy to establish new displays or switch out displays on an ongoing or seasonal basis. Our fast, efficient die-making and extrusion processes keep the risk of delay low so you have greater control over your display plans and scheduling. We also use vacuum calibration and sizing to achieve excellent dimensional control and inline inspection to ensure parts and profiles stay within tolerance.

Inline Branding and Display Components

Another extrusion option that adds visual appeal and simplifies display assembly is inline branding for components. With this process, we co-extrude logos, dual-color accents, foam tape, or gripper edges right into the profile pieces. This creates a stunning presentation and makes on-site assembly fast, easy, and nearly foolproof.

We also offer these secondary processes for completed extrusions:

  • Inline printing.
  • Embossing.
  • Hole-making.

With these next-level options from BD Custom, you’ll have finished pieces that are ready to install delivered to your locations without juggling multiple vendors or coordinating delivery of different components.

Contact Us to Support Your Next POP Display Program

Consumers are busier and more distracted than ever—but the right custom POP displays can break through the noise to showcase products and brands effectively. BD Custom Manufacturing fabricates extruded profiles to bring your design to life and make products more noticeable and accessible right at the point of purchase. We design and manufacture dies in-house, and can create high-quality extrusions in a variety of thicknesses, lengths, configurations, and colors. Request a quote today for pricing details and to start building your next displays.